For 100 years, Standard Motor Products, Inc. (“SMP”) has been a leading supplier of premium automotive parts and provides its customers with best-in-class products, supported by the highest level of value-added services. These elements and the overall SMP value proposition have made SMP the supplier of choice for the professional service provider.
In order to establish a level playing field that is fair and competitive and to safeguard SMP’s reputation and its brands, SMP is introducing a Unilateral Minimum Advertised Price Policy (“MAP policy”) that applies to all SMP’s direct customers and downstream resellers who purchase products from direct customers. SMP believes that the implementation of this MAP policy will ensure a fair marketplace for all channel partners and sustain competitive margins. The MAP policy will go into effect on October 1, 2019, and its enforcement will commence on January 1, 2020.
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